What do most horse boarding, lesson and training businesses have in common with an eight year old chestnut gelding at a weekly horse auction?
They are everywhere and they aren’t making the owner any money.
Why do horse businesses fail to prosper? For some of the exact same reasons all other businesses fail:
- 78% Don’t have a well thought out business plan.
- 77% Fail to set prices correctly and have a poor understanding of cash flow.
- 70% Don’t recognize, or ignore, what they don’t do well and fail to seek help.
These are a few of the statistics from a S.C.O.R.E. website. If you want to waste valuable time, here is the link to the site: click here.
I’ll save you some time by telling you again what you probably already know: There are a bazillion postings on the net of reasons why businesses fail.
Have you wondered what is the number one reason why businesses fail?
If your business is not earning the profit you expect and deserve, you can find out the number one reason by walking to the nearest mirror and having a quick look. Let me be the one bold enough to tell you that the ultimate reason you don’t make the profits you deserve is because you have chosen not to be profitable.
I have something else to tell you. I know a secret. The person who can turn your business into the one you’ve always dreamed of having can be found by walking back to that same mirror and having a quick look.
The privilege of owning your own business is choice. When something is not right, you have the choice to fix it. The hardest part of having choice is deciding when to fix a problem. The best choice of when to fix a problem is now. The default choice is later.
When you choose to be someone other than an unprofitable horseman, you will get help to:
- Create a three year vision for your business
- Get control of the money
- Plan the time to plan
- Build a team to help you
- Deliver extraordinary customer service
- Master the art of selling
- Market Methodically
- Achieve balance in your life between work, rest and play.
Easy? Nope.
Achievable? Yep.
Have a talk with the person in the mirror today. Then starting making choices.