by Doug Emerson | Jun 28, 2006 | Uncategorized
I’ve noticed that Professional Horsemen are interested in professional development and always eager to learn more about subjects like: feeding and nutrition, veterinary care and better teaching and riding techniques. But, often professional horsemen spend little time...
by Doug Emerson | May 11, 2006 | Uncategorized
I am convinced that one of the ingredients for success in the horse business is understanding and building upon the characteristics that make your personal brand attractive to your prospects and customers. The characteristics that make you, YOU, are the foundation of...
by Doug Emerson | May 4, 2006 | Uncategorized
If you are a professional horseman, I know you are skilled at: horse handling, horse grooming and most certainly, stall cleaning. Most professional horsemen tell me that they are magnificent muckers. When it comes to manure handling, no one can do a better job than...
by Doug Emerson | Apr 20, 2006 | Uncategorized
During the height of NASA’s space exploration program, the words that I loved to hear right before a launch were “All Systems Are Go”. Launching a rocket is no small feat, even for hundreds of rocket scientists. The rocket launch cycle was held together with a...
by Doug Emerson | Apr 14, 2006 | Uncategorized
What do most horse boarding, lesson and training businesses have in common with an eight year old chestnut gelding at a weekly horse auction? They are everywhere and they aren’t making the owner any money. Why do horse businesses fail to prosper? For some of the exact...
