by Doug Emerson | Nov 1, 2006 | Uncategorized
At some point, all professional horsemen realize that they can’t keep every good horse that walks into the barn. Buying and selling horses is part of the business. Becoming fond of your horses is a terrific benefit of being in the horse business. It is also a...
by Doug Emerson | Oct 27, 2006 | Uncategorized
Here are 3 phone questions you get all of the time. The caller asks: 1. “How much do you charge for board?” or, 2. “How much do you charge for riding lessons?” or “How much do you charge to train a horse?” Your palms sweat and your...
by Doug Emerson | Oct 18, 2006 | Uncategorized
My conversations with professional horsemen often touch on one or more of the three not enoughs of business: Not enough time, not enough money and not enough of the right people working for them. Lately, the subject of locating, educating, motivating and compensating...
by Doug Emerson | Oct 4, 2006 | Uncategorized
If you feel your horse business keeps you too busy to allow you to make changes to improve it, you are not alone with that feeling. But, being too busy is not why you don’t make the changes. You may not like the real reason I’m about to tell you, but...
by Doug Emerson | Sep 27, 2006 | Uncategorized
Horse Owner: “Have you found any prospects to buy my horse?” Professional Horseman: “I called everyone on my prospect list and in my network over a month ago and told them about your horse for sale. I have had no call backs.” Horse Show Organizer: “We didn’t see...