Articles

Past Issues of the Profitable Horseman Newsletter

What You Need To Know About Selling Horses

If you ever sell horses, you know what it's like to try convincing inexperienced riders or the non-horseman parents of a youth rider to buy a well trained horse. Unlike a car, a few years of age and miles on the odometer are two great features. While those features...

Get Instant Answers! It’s Your Call

If you are fiercely independent, you may have a love/hate relationship with problem solving like I do. My problem started in fourth grade and continued through college and for many years to follow. When problems arose, phrases like, "I can figure that out" and "I know...

To Cook Up More Sales, Stir the Pot!

Early in my career, one of my mentors would often ask me, "So how's business this week?" And I would regularly answer, "Quiet." He would reply emphatically, "Then stir the pot!" I wasn't in the restaurant business, but I understood the intent of his message. Think...

Imaginary Competition- Ghost Riders In Your Mind

"There is less competition out there than you think there is." That's what Robert Middleton of action plan marketing , a small business marketing expert, told me and forty one others at a seminar last week. I made a note immediately of Robert's words because they made...

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