I’ve noticed that Professional Horsemen are
interested in professional development and always
eager to learn more about subjects like: feeding and
nutrition, veterinary care and better teaching and
riding techniques. But, often professional horsemen
spend little time learning about
ways to improve the business half of their
horse-businesses. Just as important as a good
horse care program is a good horse business
There is no doubt about the fact that our industry
doesn’t offer much in the way of progressive
business thinking; the horse business has its own set
of blinders on when it comes to business
development. Well, that’s a good excuse for not
owning a profitable horse business, but should you
allow it to be a
road block for your business development?
It’s not until you decide to dedicate energy
and effort to improve your horse business that you
will begin to see results in solving the problems that
hamper most small business owners: not enough
time to get it all done, not enough money left over at
the end of the month and not enough of the right
people working for you.
One way to improve your business profitability more
quickly is to join or create a MasterMind
Group. The concept of the MasterMind Group
was formally introduced by Napoleon Hill in the early
1900's. In his business classic, "Think and Grow Rich",
he wrote about the Mastermind principle as:
"The coordination of knowledge and effort of two or
more people, who work
toward a definite purpose, in the spirit of harmony."
He continues. . .
"No two minds ever come together without thereby
creating a third, invisible intangible force, which may
be likened to a third mind."
What’s a MasterMind Group do?
- Enhance experience, skill and confidence.
- Progress in your business.
- Provides a support network.
- Creates a sense of community! There are others
out there working on advancing their business.
- Design things to be the way you want them to
be, not as you've been told they 'should' be.
Who Should Attend?
- have a similar interest (people in the horse
business or similar industries)
- have a similar skill and/or success level
- have the desire and inspiration to make this year
- want a supportive team of MasterMind partners
- want to reach their goals
- are ready to let their desire for success overcome
their fear of change
How Does It Work?
MasterMind Groups can meet in person, on the
telephone, or via online message boards. For those
groups that meet in person or on the phone, typically
a once-a-month meeting is scheduled.
Because of the group nature, a commitment is
required. Look for highly-motivated people who are
willing to ask for help and support, and are willing to
offer help and support to other people.
How Do You Screen Applicants?
- Do you have a personal or business mission or
- What are your five-year goals?
- Where will you find time to participate in the
- What is your commitment to moving forward in
your business and personal life?
- Why should you be chosen to participate in this
Even with a careful selection process, your group is
likely to run across people who say that they’re
committed but then don’t participate, or who say
that they’re honest but then fail to keep the trust of
the group. Be prepared to ask people to leave the
group who are not participating up to the group
standard and do it quickly once the poor behavior
becomes evident. A slacking member will bring down
the energy and fun level for the whole group.
MasterMind Groups create a win-win situation for all
participants. New friendships develop and everyone
grows because of the support and encouragement of
the MasterMind Group.
Who will you ask to be in your Mastermind Group?