If you feel your horse business keeps you too
allow you to make changes to improve it,
you are not alone with that feeling.
busy is not why you don't make the changes. You
like the real reason I'm about to tell you, but
please hear me out.
The reason you cannot make changes in your
business is because you are afraid of
change. Change makes you nervous because
you dread the unknown. And that means you accept
the frustration and misery of what you have over
risking the possibility of new frustrations in your
search for improvement.
you already know there is no money in the horse
business and trying a different way of doing
business would destroy the myth and your personal
comfort from proving the myth to be true.
Businesses are either growing or shrinking. They
don’t stand still, especially in today’s economy. You
are kidding yourself if you believe that your business
will stay the same from year to year. You may be in
the stable business, but your business is seldom
You understand the need for making
changes in "a business" for greater profit
and more personal freedom, but cannot see how
business can possibly begin to make changes.
No one really understands how busy you are and how
little time you have to even think about changes.
I understand how busy you are and I don’t
question for a second that you are already working
too many hours on everything else. But, even
though I understand how busy you are, I won’t
accept that as an excuse from you to not start
making changes in your business. You can do better
and deserve a better living from self employment.
The only defense I will accept from you is your
admission that you’re afraid of change.
There is an old expression that says, “A problem
named, is a problem solved”. Naming your problem
fear of change is the first step in making
your horse business more profitable and enjoyable.
The second step is spending 30 minutes this week to
think about and write down what you
would change if you weren’t afraid of change.
That’s all you have to do. Make a list of the things
you would change if you weren’t fearful of change.
Don’t worry about the How, Where and
When. Just concentrate on the What
you would change.
Thirty minutes, a pencil, a pad of paper and you
have a deadline of midnight on Saturday this week.
I double dog dare you.